KamBlog
Supplier-Retailer Insights Blog by Brian Moore of NamNews
Showing posts with label
ownership of consumer
.
Show all posts
Showing posts with label
ownership of consumer
.
Show all posts
Wednesday, 11 March 2015
The Tesco-Schweppes Pricing Spat - really about ownership of the Consumer?
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In my early days in marketing, I was always surprised that my UK colleagues agonised for hours re every shelf-price increase of a few pence...
Friday, 3 October 2014
Shopper-engagement at the checkout?
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According to Reuters, the Venezuelan government has started to fingerprint shoppers at some state-run supermarkets, in a plan to combat...
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