Monday 12 March 2012

Innovation in retail multichannel management, an opportunity via the new Post Office?

In retail, increasingly innovation will be linked to the development of multichannel retailing, particularly as sales migrate to new channels, the role of multichannel director is emerging as the most likely route to becoming chief executive of a major retailer. 
Suppliers need to mirror the role-moves.
Need for innovation focus
Korn/Ferry Whitehead Mann have found that, despite profound change in the retailing sector, many were prioritising existing goods and services, rather than reinventing themselves with breakthrough ideas. 
This week’s guest-Kamblogger, Gary Coyle, a thought leader in the Postal sector, updates NAMs on upcoming consumer-access opportunities via the Post Office network.
Post Office rebirth
The UK Post Office network is in decline – 5,000 Post Offices have closed over the last 6 years with 8 million fewer weekly customer visits.  The Government have promised funding of £1.34bn over the next four years to help modernise and re-energise the retail network.
In fact, as the largest retail network in the UK, the Post Office now needs to innovate, take some calculated risks and be radical in its approach to adopting a new business model in order to optimise ever challenging consumer demands.
See Gary’s free white paper: Post Offices – Time for a Digital Reinvention as a Unique Route to Consumer? 

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