Another nail in the hoof? Heart Attack Grill claims second victim…

John Alleman, 52, came to the restaurant daily and encouraged passing tourists to try its calorie-laden offerings. The mascot for the Heart Attack Grill in Las Vegas has died of a heart attack. He was the second unpaid mascot to die in the past two years.

In 2012 a man in his 40s was hospitalised after he began sweating and shaking while eating a 6,000-calorie Triple Bypass burger at the restaurant. In 2011 another unofficial spokesman, a 260kg (575lb) man named Blair River, died at age 29 from what was said to have been pneumonia.

The diner is famous for its huge hamburgers, extra-fat milkshakes and fries cooked in lard. It uses the tagline: "Taste worth dying for."

The only issue now is whether the diner will add equine-based fare to its menu in response to leading-edge appetite evolution in the marketplace…? 

Seriously, the above example illustrates the difference between knowingly eating food that has a proven record in compromising health, and being mislead as to ingredients that may or may not represent a health issue. 

The issue is profit-enhancement deception, and no amount of buck-passing should be allowed to obscure that basic fact, its consequences, and treatment...