Friday 19 August 2016

Tesco To Mark Night Tube Launch With 24hr Openings

Tesco has announced that several of its stores across London will remain open for 24hrs, in line with the new Night Tube schedule.  The move, which is effective from today (19 August), offers to making shopping more convenient for late night and early morning travellers.

Tesco said it will trial opening seven additional stores for 24hrs on Friday and Saturdays along the Victoria and Central lines.

To mark the launch, Tesco will set up ‘Hydration Stations’ at the front of stores running from 3am-7am on 19 and 20 August, where its staff will hand out Tesco’s Finest freshly squeezed orange juice and cold bottled water to passersby.

Martin Smith, Tesco’s London Convenience Director, said: “At Tesco we’re always looking for new ways to serve London’s customers whenever it is most convenient to them.  That’s why we’re delighted to announce these new opening hours at select store, helping to make life easier for those either working late or enjoying London’s nightlife.”

NAM Implications:
  • Good lifestyle convenience-link, scope for appropriate brand owners to join in?
  • A pointer for other mults on the new night lines?

No comments: