Tuesday 5 May 2015

Aldi's version of gift-with-purchase?

Over €15m worth of cocaine - the biggest haul ever in Berlin - has turned up in boxes of bananas delivered to Aldi supermarkets in and around the capital, according to police.

This apparent foray upmarket by the discounter was an obvious mistake in a shipment from Colombia to Hamburg, and was in no way intended to stimulate repeat purchase and encourage customer loyalty…

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