Given the Jubilee Weekend and the possibility of extra friends
dropping in, why risk running out of the basics?
Simply pick up a half-tonne box of
Barilla spaghetti now on sale in Turkey.
Too heavy and too big for the shopping trolley, delivery is
included in the price, at Turkey's Migros Ticaret supermarket chain.
The mega box of penne pasta, sells for 999
Turkish lira ($560), for charity.
The boxes at
1-and-a-half meters high and well over a meter wide, are for sale at
supermarkets in Istanbul, Edirne and the resort port city of Bodrum. All
revenues from the sales of the massive cartons will go to the United Nations
Children's Fund (UNICEF).
As with some ‘one-off’
promotional ideas, what happens if the half tonne carton really takes off and
becomes a ‘must stock’ line, complete with listing fees, availability KPIs and
returns allowances…apart from becoming an irresistible challenge for the professional shop-lifter...
Have a giant Jubilee weekend, from the NamNews Team!
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