Thursday 10 October 2013

Converting BOGOFs to BOGOFs: Buy-One-GIVE-One Free?

Students from Queen Elizabeth Hospital in Clifton have developed a clever solution aimed at reducing the mountains of grub going to waste every year, while helping deliver more meals to food banks. They say online supermarket customers should be given the option of sending one of their BOGOF items directly to food banks.

In fact, given that those who have to resort to food banks are also in need of all the other aids to wellbeing that we promote in our advertising, why not extend the idea to all online BOGOFs, and really make a difference…?

No comments: